book synopsis and reviews
Graphic Design Solutions, 2E, now in full color, demystifies the design process by outlining step-by-step procedures readers can apply with confidence to solve their own design or advertising problems. Projects and exercises featured throughout the book are interactive, allowing readers to experience a design element, principle or application. Exercises included are a work out – an informal nudge that fosters a willingness to experiment. Projects develop hand as well as critical and visual thinking skills. New projects include web design, web logos, annual reports, branding and new portfolio projects. This edition also features new samples of works by master and contemporary designers and offers guidance on how to objectively assess and critique designs.
About the Author
Robin Landa is currently Professor in the Department of Design at Kean University in Union, New Jersey, and a monthly columnist with iSyndicate.com. She has received numerous academic and professional awards, including recognition by the Carnegie Foundation for the Advancement of Teaching as one of the “great teachers of our time.” In addition to being a guest lecturer and frequent speaker, Ms. Landa has been interviewed extensively on radio, television, and the WWW on the subjects of design, creativity, and art. She is also a creative consultant to major corporations and an active member of AIGA New York Chapter.
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